OUR STORY
As a husband-wife team, we noticed a problem: finding good jewelry that didn't break the bank was a challenge. That's when we started digging into different types of gold jewelry and stumbled upon gold-filled—a high-quality yet affordable option that wasn't getting much attention.
Seeing an opportunity to offer stylish pieces at reasonable prices, we decided to start our own brand. With my knack for design and my husband's technical skills, we launched Amtaria—a brand focused on providing true quality without compromising on luxury.
Driven by our commitment to making fine jewelry accessible, Amtaria is more than just a brand; it's a practical solution for women who want both style and affordability. Join us as we continue to craft quality pieces that everyone can enjoy.
OUR MISSION
Our mission is focused on delivering exceptional quality and style. We create pieces designed to last, becoming cherished parts of your family’s story. Our focus is on expert craftsmanship and honest service, ensuring you can express your style with confidence. We are dedicated to providing jewelry that meets high standards of quality and durability. Each piece is thoughtfully crafted to be worn for years, reflecting our commitment to excellence and to you. We believe in offering jewelry that not only looks great but also stands up to everyday wear, becoming a meaningful part of your life.
OUR VISION
To empower you to invest in yourself. We believe in the unique value of each individual, and our commitment is to help elevate your style with pieces as unique as you. You are luxurious and we aim to keep you that way. Our pieces are designed to reflect your personal story and to accompany you through life’s moments. We focus on providing jewelry that not only looks good but also resonates with your individuality and taste. Whether it’s a gift for yourself or a loved one, our jewelry is made to be cherished and enjoyed for years to come.
SUSTAINIBILITY
At Amtaria, we care deeply about our environmental footprint and strive to make responsible choices in every aspect of our business. Our commitment to sustainability starts with our packaging; we use recyclable shipping boxes and reusable jewelry boxes to minimize waste. All of our gems, pearls, and metals are ethically sourced from suppliers who uphold sustainable practices, ensuring that our materials are not only high quality but also responsibly obtained.
We have taken significant steps to reduce our production waste by implementing recycling and reuse strategies wherever possible. This includes everything from repurposing materials in our manufacturing process to using eco-friendly office supplies. Our dedication extends beyond our immediate operations; we proudly donate 2.5% of our profits to charitable organizations that align with our values, supporting initiatives that promote environmental sustainability and social responsibility.
By choosing Amtaria, you are not only investing in beautiful, lasting jewelry but also supporting a brand that prioritizes the health of our planet and the well-being of our global community. We believe in making a positive impact and are continually seeking new ways to enhance our sustainable practices.